Tuesday, April 20, 2010

Girl in the hood

Uniqlo's latest collaborations have gone a little under the radar. Maybe because the names aren't as high-profile as previous (and existing) collaborators, such as Alexander Wang, Opening Ceremony and Jil Sander.

You see, this time round, Uniqlo has extended its Designers Invitation to homegrown talent - namely seven Japanese labels: Zechia, Han Ahn Soon, Suzuki Takayuki, GVGV, Mintdesigns, Mother, and Fur Fur. While you may not have heard of their names, you will love the designs - they're casual, cool and charmingly quirky.

My favourite is this £19.99 hooded T-shirt dress by Zechia for Uniqlo. First, there's the cute bow emblazoned across the front. Then there's the handy side pockets. And, of course, there's the stripes. But what I've marvelling at most is the genius idea of a summer hoodie.

Picture this: you're on the beach, you've just dried off after a swim and you want to cover up in the heat. Simple: throw on this light cotton number over your bikini and pull up the hood in lieu of a sunhat. It will easily protect your face, neck, shoulders and more from getting burnt. I love it.


  1. You look amazing! really suits you x

  2. This is so cute! I want this so much!!


  3. This is great, I love Uniqlo, always find little gems in there!


  4. It wouldn't be something that I would pick up myself but that really looks great on you.

  5. wow it looks really cute on you. Love it!

  6. I've been looking for this dress everywhere since I saw it in Cosmopolitan, but I can't find it! Is it still for sale anywhere?


  7. Thanks everyone for your lovely, lovely comments. This is my summertime favourite right now. It's so easy to wear.

    Hi Cheveux Fluorescents,
    I'm not sure if this is in the shops any more as it was available back in April and, as it's a Uniqlo collaboration, it probably sold quite quickly. If I see one, I'll Tweet to let you know!

    Bargainista Fashionista x x x



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