Tuesday, November 29, 2011

Marni for H&M


Today, H&M announced its next designer collaboration will be with Italian label Marni. Woop! Woop! It's going to be printastic!

'I wanted to create a true Marni wardrobe by revisiting all our favourite pieces in signature fabrics and prints,' says Marni's founder and creative director Consuelo Castiglioni (above right). 'I love juxtaposing prints and colours, mixing modern tribal with Bauhaus graphic, adding sporty utilitarian elements.'

Sounds great, doesn't it? Well, you won't have to wait too long as the collection for men and women launches on 8 March 2012 in around 260 stores worldwide and online.

And you can expect 'incredible craftsmanship behind every piece' says H&M's creative advisor Margareta van den Bosch (above centre) of the collection, which will include jewellery, shoes, bags and scarves.

In the meantime, watch this video for a taste of what's to come…

2 comments:

  1. I cannot wait for this collection - particularly for the spot suit - how amazing for work!?

    ReplyDelete
  2. Emily,

    I've seen some samples and they are divine! The fabric feels like a similar standard to pieces in COS (which is H&M's upmarket sister store) and the prints are beautiful.

    Bargainista Fashionista x x x

    ReplyDelete

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